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— MY STORY

From below stairs to boardrooms

— THE ORIGIN STORY

I DIDN’T SET OUT TO BE A BUTLER

My life collapsed when my first business failed and my engagement ended in the same six months. Two years of depression followed.

What pulled me out was Danny Wallace’s Yes Man, the idea of saying yes to absolutely everything. One of the things I said yes to was a butler training course.

— ten years in service

Butler of the year

I expected a job in hospitality. What I got was a ten-year education in the invisible mechanics of trust, status and reputation.

I trained to Royal Household standard, and picked up the industry’s top award along the way. In rooms where major business deals occurred over dinner, I saw how real power operates.

The most respected leaders were rarely the loudest: they were attentive, calm, and focused on clarity.

— Serving Royals, F1 Moguls, and Billionaires

I SAW BOTH SIDES OF AN EXTRAORDINARY WORLD

I served billionaires at 40,000 feet and supported junior crew struggling behind the scenes. I experienced the luxury upstairs, and the hierarchy, pressure, exhaustion and camaraderie downstairs. It gave me a view of people, not just a view of wealth.

— WHY I FOUNDED U-TECH

I LEFT SERVICE AND FOUND A BROKEN HIRING SYSTEM

When I left private service, I looked at how everyone else finds work, and it made no sense. I’d spent a decade getting hired because people who knew me put my name forward. Most people never get that chance. They write a CV, send it into a system, and wait to find out if an algorithm thinks they’re worth a human’s time.

I built U-Tech to bring that same principle, being known rather than being filtered, to people who’ve never had it. It runs on the same three things that earned people’s trust in me for a decade.

— The definition of luxury

TRUTH

Certainty. That’s what every genuinely wealthy person I worked for was really paying for, not a watch or a car. They needed to know that whoever was running their house, their yacht, their diary, could be trusted completely and left to get on with it.

Three things earn that, and none of them cost money.

— Truth

01

You don’t perform for people, and you don’t need to. When you tell someone something, they believe it, because you’ve never once given them a reason not to.

— Trust

02

Your word is enough. Nobody needs to check behind you, follow up twice, or quietly wonder if the job actually got done the way you said it would.

— Time

03

None of this happens on day one. You show up the same way often enough, for long enough, that it stops being a first impression and starts being a reputation.

BUTLER IN THE ROUGH

“The people who get remembered, hired and trusted with the big decisions aren’t the ones who dominated the room. They’re the ones who made everyone else feel like they mattered.”

— Ryan Bransome

LET’S TALK

Email: ryan@butlerintherough.com
Phone: +44 7340 404666
Based in Dorset, UK. 
© Butler in the Rough 2026
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